Chiropractic Practice Building Tips 1 & 2

Listen to what your patients are saying

Stop Talking and Listen: Chiropractic Practice Building Tip #1

Every one of your patients has a unique story that they would like to tell. Let your patients tell their story before you begin telling them what you want them to hear about chiropractic. Ask your patients about their interests and about what they’ve heard about chiropractic care. Then, stop talking and listen to what they have to say. Really listen. By listening to what your patients have to say, you will find out exactly what you can do to be sure that they receive the greatest benefits from your care.

Greet Patients Sincerely: Chiropractic Practice Building Tip #2 

“Hi! How are you today?” is overused and one of the most knee-jerk greetings you could use with your patients. Why not have each member of your practice team greet patients with their own unique greeting. Your front desk receptionist could say, “Welcome! It’s great to have you here today.” Your therapy assistant could say, “Welcome back! I can see on your face that you are feeling better.” It is most important for chiropractors to be familiar with their patients’ initial concerns and any special events such as a trip, birthday or referral before entering the adjusting room. A quick glance at notes jotted in the patient record before walking into the room is a great memory refresher. With this information, you can greet your patient with a sincere, “Hi! It’s so good to see you. How was your vacation last week?” Put this tip in place and you’ll recognize its value within a day.