Author Archives: Mark Sanna
Your Story Sells—What’s Your Story?
Your Story Sells—What’s Your Story? In today’s highly competitive healthcare landscape, patients have more options than ever before. With a multitude of chiropractic and multidisciplinary practices available, it’s not just about providing excellent care—it’s about standing out. The key to attracting and retaining patients lies in your ability to connect on a deeper, more personal […]
Managing Your Staff Check Your Ego at the Door
Managing Your Staff Check Your Ego at the Door As the CEO of Breakthrough Coaching, I’ve seen countless practices rise and fall, and one of the most significant factors in determining their trajectory is how well the team is managed. Running a successful chiropractic practice isn’t just about having the best adjustment techniques or the […]
The Value of 1-on-1 Meetings Between Managers and Employees
The Value of 1-on-1 Meetings Between Managers and Employees In the dynamic environment of a chiropractic practice, maintaining clear and effective communication between managers and employees is essential. One of the most powerful tools to foster this communication is the 1:1 meeting. As emphasized in a recent article from Harvard Business Review, these meetings are […]
Crafting Your Painted Picture: A Vision for the Perfect Future in Chiropractic Practice
Crafting Your Painted Picture: A Vision for the Perfect Future in Chiropractic Practice As chiropractors and healthcare professionals, we often find ourselves immersed in the daily hustle of patient care, administrative duties, and continuous learning. Amidst this whirlwind, it’s easy to lose sight of our long-term goals and the vision we have for our practices. […]
Why Writing a Weekly Blog is Crucial for Your Practice
Why Writing a Weekly Blog is Crucial for Your Practice In the fast-paced world of healthcare, staying connected with your patients and attracting new ones is paramount. As the CEO of Breakthrough Coaching, I’ve witnessed firsthand the transformative power of consistent, quality content in building a successful chiropractic practice. One of the most effective tools […]
The Importance of Including Balance Assessment and Training in Routine Patient Management Protocols
The Importance of Including Balance Assessment and Training in Routine Patient Management Protocols As chiropractors, we strive to enhance the quality of life for our patients by addressing pain, improving mobility, and preventing injuries. One critical but often overlooked aspect of patient care is balance assessment and training. Recent studies and statistics highlight the importance […]
Unreturnable Serves
Unreturnable Serves In the dynamic world of running a practice, Dr. Sandy, the owner of Freedom Health & Wellness, found herself at an impasse. Over the past six months, her meetings with the practice team—consisting of Maria, John, Diane, and Rob—had turned into echo chambers. Sandy would ask for input on significant decisions, but her […]
Expansion vs. Contraction Thinking and Abundance vs. Scarcity Mindset
Expansion vs. Contraction Thinking and Abundance vs. Scarcity Mindset As chiropractors, we understand the importance of alignment—not just in the spine, but in our mindset and approach to practice management. Today, I want to delve into two crucial concepts that can shape the trajectory of your chiropractic practice: expansion vs. contraction thinking and abundance vs. […]
Practice Delight in Chiropractic Care: A Path to Wellness
Practice Delight in Chiropractic Care: A Path to Wellness As chiropractors, our mission extends beyond mere physical alignment; it’s about fostering holistic wellness for our patients. In these turbulent times, when the weight of the world seems heavier than ever, I want to introduce a transformative concept that has the potential to uplift not only […]
OKR+Ps Goal Setting: Unlocking Peak Performance in Your Chiropractic Practice
OKR+Ps Goal Setting: Unlocking Peak Performance in Your Chiropractic Practice As chiropractors and practice managers, we are constantly striving to elevate our practices to new heights of success and patient satisfaction. One of the most powerful frameworks to help us achieve our goals is OKR+Ps, a refined approach to goal setting that integrates Objectives and […]
The Three “Rs” of a Successful Chiropractic Practice: Reactivations, Retention, and Referrals
The Three “Rs” of a Successful Chiropractic Practice: Reactivations, Retention, and Referrals As chiropractors, we are dedicated to improving the health and wellness of our patients. However, the success of our practice relies not only on our clinical skills but also on our ability to manage and grow our practice effectively. At Breakthrough Coaching, we […]
The Emotional Paycheck: Elevating Compensation Beyond the Financial
The Emotional Paycheck: Elevating Compensation Beyond the Financial In the hustle and bustle of daily operations, it’s easy for chiropractic practice owners to focus primarily on traditional compensation packages—salary, health insurance, and retirement plans. Yet, with the average person spending one-third of their life at work, it’s crucial to create environments that not only provide […]
Mastering the Art of Generational Feedback: Insights from Breakthrough Coaching
Mastering the Art of Generational Feedback: Insights from Breakthrough Coaching In today’s chiropractic practices, fostering a harmonious and effective work environment is crucial. With four generations—Gen Z, Millennials, Gen X, and Boomers—making up the majority of the U.S. workforce, communication and behavioral norms vary widely. Understanding how to deliver critical feedback across these generational lines […]
Unlocking the Path to Success: From Systems to Selling Your Practice
Unlocking the Path to Success: From Systems to Selling Your Practice In the dynamic world of chiropractic care, the journey from a solo practitioner to a successful practice owner ready to sell can be both exhilarating and challenging. As the CEO of Breakthrough Coaching, I’ve had the privilege of guiding countless chiropractors through this transformative […]
Understanding the Updates to Independent Contractor Classification: What Chiropractic Employers Need to Know
Understanding the Updates to Independent Contractor Classification: What Chiropractic Employers Need to Know As chiropractic employers, it’s crucial to stay updated with the latest regulations affecting your practice. One significant update is the Final Rule on Independent Contractor classification under the Fair Labor Standards Act (FLSA). This rule helps determine whether a worker should be […]
Elevate Your Leadership: Cultivating Vulnerable Trust
Elevate Your Leadership: Cultivating Vulnerable Trust In the pursuit of building high-performing teams and nurturing exceptional leadership, one book stands out as a beacon of insight and guidance: Patrick Lencioni’s “The Five Dysfunctions of a Team.” Within its pages lies a roadmap to not only understanding the intricacies of team dynamics but also to unlocking […]
Navigating Resistance to Change: Embrace the Power of Evolution
Navigating Resistance to Change: Embrace the Power of Evolution In the realm of your practice and business in general, it’s a well-worn adage that change is the only constant. Yet, despite its inevitability, implementing change within a team can often feel like trying to navigate a stormy sea. Resistance to change is a natural human […]
The Three Cs: Communication, Collaboration, and Consistency
The Three Cs: Communication, Collaboration, and Consistency Today, I want to delve into the cornerstone principles that can truly elevate your chiropractic practice to new heights. These principles are not just theoretical concepts but actionable strategies that can transform the way you engage with your patients and colleagues. I call them the Three Cs: Communication, […]