Make a List Have you ever heard the saying “If you fail to plan, you plan to fail”? This holds true for marketing your chiropractic practice as well. After the rush of the holiday season, take time to sit down outside of your regular office atmosphere and make a plan. Make a list of what […]

Give the Gift of Serving Create a “12 Days of Different Products and Services” promotion.  This holiday-themed marketing strategy is a campaign during which you promote a different product or service for twelve days during the holidays or every week during the holidays. This strategy is an excellent way to educate your patients about your […]

Remember the Gift of Your Practice Team This holiday season make it a point to give your practice team members something they will treasure – your sincere appreciation. There are many ways to make your team members feel that their contributions are valued and the holidays provide an excellent opportunity to do so. Here are […]

Make this Your Best Holiday Season Ever It’s the holiday season and the stores are buzzing with shopping activity. The sales currently taking place in stores have taken weeks and sometimes months to plan. Speaking of planning, it’s important to think several weeks (or months) ahead if you want a steady and predictable stream of […]

Ditch the Bucket List: Why You Need a Chuck-It List Hey there! Ever heard of a “chuck-it list”? It’s a game-changer, and let me tell you why. Picture this: On his 75th birthday, my mom decided to let go of her lifelong dream of learning Spanish. She called it her “chuck-it list,” and it was […]

Enhancing Employee Performance with the Start, Stop, Continue Method for Quarterly Reviews Employee progress reviews are a crucial aspect of talent management within any organization. They offer an opportunity for both employees and managers to reflect on past performance and set the stage for future growth. One effective method for conducting these reviews is the […]

REMINDER: New Medicare ABN Form MUST Be Used Beginning June 30, 2023 The Office of Management and Budget has approved the Medicare Advance Beneficiary Notice of Noncoverage (ABN), Form CMS-R-131 (ABN), for renewal. The renewed form expires on January 31, 2026. There were no changes to the form, other than this expiration date. Instructions for […]

3 Reasons Why BTC Clients Hired Us… Objectivity: We provide an objective perspective on their practices and help them identify blind spots or areas for improvement that they may not have considered. Accountability: We help them set and achieve goals and hold them accountable for making progress toward those goals. Support: Being a practice owner can be a […]

Why It’s Important to Take Your Staff to Lunch Taking employees to lunch and engaging in other social activities is important for several reasons: 1. Relationship Building: Social activities provide an opportunity for employees and employers to interact in a more casual and relaxed environment. It allows them to get to know each other on […]